It’s easy to chalk this up to routine political rhetoric, a candidate stretching two incidents into a broader narrative. But what Trump is leaning into (perhaps unwittingly) are two cognitive biases to shape how we see entire groups without realizing it. The first is the outgroup homogeneity effect, our tendency to see them—whoever them happens to be—as much more alike than us. It’s not logic so much as compression: our brains collapse millions of lives and countless experiences into a single vivid example because it’s easier than holding onto the nuance.
But that doesn’t fully capture what’s going on. The more corrosive mechanism here is the ultimate attribution error. The idea is simple. When a member of our own group does something bad, we look for external explanations. When a member of another group does something bad, we explain it as a reflection of who they are as a people. We excuse our individuals but indict their groups. You can see this dichotomy in the way Americans talk about violence. A white teenager commits a mass shooting and the narrative often shifts to mental health, bullying, video games, alienation, parenting. The story becomes a tragedy about one boy and his circumstances. But if the perpetrator has a name we struggle to pronounce, the scrutiny moves outward—to ethnicity, faith, country of origin. We too often treat the act not as one person’s choice but as a cultural inevitability. This is obviously not an exercise in rationality. It’s a byproduct of the heuristics our brains rely on—shortcuts meant to simplify the world but that can easily distort our judgment in morally and politically dangerous ways. And politicians know how to exploit this. They know panic spreads faster than perspective, that it only takes one emotionally loaded image or shocking headline to make millions of people feel something about an entire community. We instinctively treat outgroup behavior as categorical and ingroup behavior as situational. So what is the cost of this tendency? When we let one person become a proxy for millions, we stop seeing individuals at all. We stop imagining possibility, complexity, or humanity. We turn people into symbols, communities into caricatures, and tragedies into political tools. In short, when we relinquish our own judgment, we allow the exception to become the rule. There’s a better way, and it’s not complicated. It requires resisting the urge to generalize—slowing the jump from story to stereotype, from one person to “people like that.” I’m under no illusion that politicians or news outlets will change, but if we can spot the mental shortcut, we can stop it before it hardens into belief. An individual is never a stand-in for a nation, a culture, or a people. If we can hold onto that simple fact, we’ll be slower to judge and harder to mislead.
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AuthorColin Gabler is a writer at heart. Archives
December 2025
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